JAE BRITS

INTEGRATED CREATIVE DIRECTOR

CONCEPTUALISER.
CREATOR.
CRAFTER.

Hi I’m Jae.
If your looking for an experienced and motivated team player with a passion for leadership, well – I’m that guy.
I’m a multi-disciplined creative who generates big ideas that cut across all communication channels and I’ve been creating and crafting through-the-line solutions that exceed client expectations since the release of the Power Mac G4.

ABOUT ME

VIEW MY RESUME

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Software Skills

Adobe InDesign
95%
Adobe Illustrator
90%
Adobe Photoshop
90%
Adobe XD
80%
Adobe After Effects
70%
Adobe Premiere Pro
60%
WordPress
80%
Microsoft PowerPoint
90%

PORTFOLIO HIGHLIGHTS

TVC / VIDEO

Creative / Art Direction

Concept, Idiation & Composition

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INTEGRATED CAMPAIGNS – TRADITIONAL AND DIGITAL

Creative / Art Direction & Design

Concept, Idiation & Creation

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DIGITAL/GRAPHIC DESIGN

Creative Direction & Production

Concept, UI, UX & Design

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TVC/VIDEO,
INTEGRATED CAMPAIGNS & DESIGN

Creative / Art Direction & Design

Concept, Idiation, Composition & Creation

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BRAND EXPERIENCE

South Africa

Caltex (Chevron), Alcatel One Touch, Liquid Telecom, Cell C, Vodacom, RICA, CipherWave, Business Connexion, Altech, FOX, Nat Geo Africa, KPMG, Bonitas Medical Fund, Astra Zeneca, Old Mutual, iWyze, uBank, Citibank, BANKSETA, Transnet, National Empowerment Fund, The DTi, Khula Enterprise Finance, CIPC, IDC, GGDA, GEP, Servest, JET (Edcon), Shield (Unilever South Africa), British American Tobacco, SAA, SA Express, SA Tourism, City of Tshwane, Tshwane Tourism, Limpopo Tourism, Anglo American, Coca-Cola, Lipton, Valpre, King-Pie and SANBS.

Botswana

Botswana Telecommunications Corporation, beMobile, FNB Botswana, Botswana Institute of Chartered Accountants (BICA), KGARE Insurance Brokers, Scratch Power and Air Botswana.

Alcatel One Touch and Bongotel.

Australia

Bunny Chow Down.

TVC

Play
Discover Tshwane – Tourism

Play
Bonitas Medical Fund

Play
FOX – The Walking Dead

Play
Old Mutual iWyze Insurance

Play
Servest Integrated Facilities Management Solutions

Play
President’s Day Botswana

Play
Stratvertising Brand Communications

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INTEGRATED CAMPAIGNS

Old mutual iWyze – Website
Old mutual iWyze – Press
Old mutual iWyze – Z-Fold Print
Old mutual iWyze – Out-of-Home

Play
Old Mutual iWyze – 10sec TV Sting

BCX – Microsite
BCX – Print Media (Magazines)
BCX – Billboard
BCX – Underground Office Parking
Bonitas Medical Fund – Billboard
Bonitas Medical Fund – Print ads
KZN Arrive Alive – Print & Billboard
Inroads – Print Ad
Liquid Telecom – Print Ads
Liquid Telecom – Billboards
Liquid Telecom – Info Folder
Liquid Telecom – Brochure (Handout)
Liquid – Bookmark & Print Ad
Liquid Telecom – Event Stand
Liquid Telecom – Coffee & Water (Zappar)
BTC – Print & Press Ads
BTC – Print & Press Ads
BTC – Social Posts
KPMG Student Campus – Poster & Social Notice

Play
KPMG – Tactical Student Campus Elevator Branding

SANBS – Poster & Billboards

Play
SANBS – Cinema Ad

Khula Enterprise Finance – Print & Press Ads
City od Tshwane Tsh-WiFi – Website
City of Tshwane TshWiFi – App. Design
City of Tshwane TshWi-Fi – Print Ads
City of Tshwane TshWi-Fi – Social Media Covers & Google Ads
City of Tshwane Tsh-WiFi – Branding, Signage and Billboard
City of Tshwane TshWi-Fi – Mobile Phone Recharge Station
City of Tshwane TshWi-Fi – Out-of-Home Branding
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DESIGN

Flatbox – Logo Design
FlatBox – Logo Design
YEKANi – Logo Design
YEKANi – Logo Design
Limpopo Tourism – Logo Design
Logo Designs

discovertshwane.com – Website & UI Design

jaebrits.com – GGDA Website Mockup

Play
Joint Prosperity – Website (UI Design)

Play
Joint Prosperity – Website (UI Design) Continued

Bankseta – Print Media
DBSA – Integrated Annual Report (Cover & Back Cover)
DBSA – Integrated Annual Report (Inner Spreads)
DBSA – Integrated Annual Report (Inner Spreads)
DBSA – Integrated Annual Report (Inner Spreads)
DBSA – Annual Financial Statements
Relay Energy Drink – Product Label & Poster Design
Bunny Chow Down – Label Design (Packaging)
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CAREER HIGHLIGHTS

Developed the new, Free TshWi-Fi brand and launch campaign which saw a 25% increase in the number of unique users – up to 2 million in 4 months.

Successfully headed up the creative team on a pitch to obtain the Caltex Digital business.

Conceptualised and presented a Pro-active Digital campaign for FOX Africa, which extended into our agency’s (Avatar) 1st TV production.

Head-hunted to work on the Botswana Telecommunications Corporation account (the biggest account in Botswana).

Appointed as a judge on the Direct Marketing (Assegai Awards) creative panel at the age of 23 yrs of age.

https://youtu.be/jGv1TldORwE?t=57

TESTIMONIALS

“I’ve had the joy of working with Jae on several projects and he nails the brief every time!
That’s what you get when you are working with a master of his craft! And that is the only way to describe Jae, he is a master of visual and creative brand execution.
His ability to listen to the clients need, understand the required end result and connect the clients to visual direction and story, but to then take it beyond what you thought you need to actually where it needs to land is unmatched.
Added to this Jae is a great guy! He really is a joy to work with.”
Ms. Samantha KaaberChief Marketing Officer – LIQUID Telecom (South Africa)

“I worked with Jae when Chillibush provided marketing consultancy services to beMOBILE and he was the Creative Director. His level of creativity always pushed boundaries and depicted an extensive knowledge and experience of not only the mobile business, but business strategy in general. He always was able to provide those “Eureka” moments in our campaign and lived true to the beMOBILE brand of young and cheeky. A distinguished gentleman and great team player.”
Mr. Mokgethi MagapaMarketing Director – G4S, BTC, beMobile (Botswana)

“Jae played a pivotal role in the development of the iWYZE brand identity. Both the brand name and visual identity were results of his creativity. Jae is a lateral thinker who can grasp a client brief and find new and interesting creative angles. He is especially strong on visual creative, showing a rare ability to balance the need for clarity, focus and impact with that for information and call to action. In radio and TV creative, his careful use of humor in reveal manages to both amuse and emphasise, making his communications memorable and effective. I would recommend Jae for work where these attributes are an asset.”
Mr. Amie VenterMarketing Director – iWyze & Hollard Insurance (South Africa)

“I have worked with Jae on the BTC account in Botswana. He was the creative director. He is simply the best brain, designer I have ever worked with. His work took beMOBILE a cellular division of BTC from virtual start up to being one of the most recognised brands in Botswana. His work speaks for itself.”
Mr. Thapelo Fish PabalingaFounder & MD – Leapfrog Advertising (Botswana)

“If you are reading this endorsement, you are making a wise choice at hiring a competent and passionate creative director, who will assist you in ensuring that your brand reaches new heights.
Please feel free to contact me if you need any additional information.”
Ms. Kim (Krusberski) KullmannMD – Chillibush Communications & Integrated Business Unit Director Ogilvy (South Africa)

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